Forget the Mensa Invite to join the High IQ Society—your obsession is your ultimate edge. Find it, connect with it, and leverage it.
Intelligence is a lottery. Passion is your inner calling which you can depend on. Deep interest vs bland talent: Why obsession beats aptitude in the long game that is life!
In a world obsessed with IQ scores as your most important credentials, we’ve been looking at the wrong parameter for success. If intelligence is the engine, passion is the fuel—and the new science of achievement proves that the fuel matters more.
High intelligence may get you through the door, but it’s your passion which will determine how far you’ll go once you’re inside the game.
In The PQ Advantage, discover why the most successful innovators and leaders aren’t necessarily the most intelligent people in the room—they are the most driven.
This book reveals passion not as a fleeting emotion, but as a force multiplier that:
- Provides resilience and flexibility through the many inevitable journeys filled with challenges
- Accelerates learning beyond the limits of raw talent
- Inspires commitment and peak performance in teams
It’s time to stop relying on your resume and start leveraging the fire within. So, stop measuring what you know and start mastering the energy that makes it matter.
If you have passion, obstacles don’t matter. If you don’t, opportunities
won’t either.
‘The winners won’t just be those with more I.Q. It will also be those with more P.Q. (passion quotient).’
-Thomas Friedman, The New York Times






























